Vitabiotics is officially one of the UK’s 100 most visionary companies after having been awarded a place in the Vision 100 index - a unique list of the most visionary public and private sector organizations in the UK. Compiled by BT and Cranfield School of Management, Vision 100 is designed to define the meaning of vision and highlight organizations that are successfully putting it into practice. Organizations were scrutinized by a panel of Vision 100 judges including Sir Peter Bonfield, the CEO of BT.